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Nutrisystem Latest News

For several decades, Nutrisystem has been providing many thousands of people each year with the means to lose weight through a nutritionally balanced, calorie and portion controlled diet that is both time saving and convenient.

Their special brand of weight loss diet program that delivers all the meals a customer requires to their home has proved both popular and highly successful.

So how is it faring right now?

In this article I take a look at how Nutrisystem has evolved over the years and bring the latest updates and news from America's number one meal replacement diet delivery company!

Strength to Strength

The program has gone from strength to strength in recent years. You can read about the program overall in our own Nutrisystem Reviews article published on this website.

But here's an update on what has been happening since 2011.

Although 2011 saw a slight drop in popularity that could be attributed to their marketing strategy change. That saw them drop the famous celebrity spokespeople Marie Osmond and Dan Marino in favor of ordinary, "real" people who were successful customers to promote their brand.

It backfired in a small way. It seems the American public responds more readily to being sold on a product by a big name celebrity over a "nobody" or non-celebrity front person.

Nutrisystem Celebrity Spokesperson

So late in December 2011, the company made a big change to their marketing and promotion machine bringing on board a very big celebrity spokesperson, Janet Jackson. Its a little early to say how much of an impact this change of strategy has had on sales, but the early signs are very good.

But aside from promoting the product, what has Nutrisystem got to offer its customers by way of a better way to lose weight in 2012?

Nutrisystem Success™ 2012

The diet program has changed somewhat from last year's setup in that there are more meal options to choose from and they have included high protein diet shakes into the menu. They have branded the new diet program Nutrisystem Success™ and there are high hopes from both the company and customers that this latest incarnation of the popular diet food delivery program will be a huge success.

The standard plans all incorporate around 30 percent fresh frozen meals which are delivered separately from the main package. They actually originate from Schwann's who create the special meals under license and do not sell them separately or as part of their own diet frozen meal range.

The Select™ plan is still available if you want a fully fresh frozen meal diet plan. The overall menu has been improved, although most of the improvements went in last year when they enlisted the services of several celebrity chefs to create new meal options and better quality choices.

Select Rebrands as Uniquely Yours

One of the major changes in the main diet plans in recent years has seen the rebranding of the Select plan to "Uniquely Yours" in 2015. The most significant change of all was the name, although some of the existing meals were improved, some removed and new offerings added.

This plan remains the top rated of all their plans since the meals are fresh-frozen and therefore of higher quality than those offered in the basic plans.

Lean 13 to Turbo 13

The popular Lean 13 plan that was also introduced in 2015 and offered dieters the chance to lose up to 13 pounds and 7 inches in the first month got a more recent rebranding to "Turbo 13" in 2018.

The idea is based on the Glycemic Index (GI) which is basically a measure of how certain carbohydrates affect your blood sugar levels. The program focuses on high protein meals containing "good carbs" or those with a low GI that are digested more slowly for slow sugar release into the bloodstream.

Losing Weight With Nutrisystem

The bottom line for any diet is how successfully a person can lose weight using the program. You first have to remember that this program is mainly designed for use by people who don't have time to spend working on a regular diet.

That's where they have to go buy all the ingredients at the store, then prepare and cook the meals themselves making sure they adhere to calorie counts, portion sizes and nutritional requirements.

This is a diet that does all the work for you and you just take each meal as you need it, heat it up and eat. It appeals to people who can't or won't cook and those who have busy lives and don't want to spend any time in the kitchen cooking special meals for themselves and different ones for the rest of the family.

As such, the customer can't realistically expect the meals to be of the same quality as those they home cook themselves.

The meals are what they are, which are creations by a diet company who know how to make low calorie, nutritional meals that help people lose weight. They work as long as you work with the program.

They work even better when you put some time and effort into your own well being by getting some exercise each day to help boost your metabolism and turbo charge the effectiveness of the diet itself.

It's all about losing weight and how much you really want to lose it! You get out of it what you put into it!

- Terry Didcott

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Posted on Wed, 04 Jan 2012 in Diet | 0 Comments

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